THE NFL’S NEXT STOP: MEXICO
OAKLAND RAIDERS FACE
HOUSTON TEXANS IN REGULAR-SEASON GAME ON MONDAY NIGHT, NOVEMBER 21 IN MEXICO CITY
Building off of the
tremendous success of the NFL International Series of regular-season games in
the UK, the NFL will return to Mexico for a regular-season game in 2016, NFL
Commissioner ROGER GOODELL announced today at his press conference in
San Francisco in advance of Super Bowl 50.
The Oakland Raiders will
host the Houston Texans at Estadio Azteca in Mexico City on Monday night,
November 21. The game will be televised
live on ESPN in the United States and on Televisa and ESPN in Mexico, marking
the first-ever Monday Night Football game to be played outside the US.
International Series of regular-season games to Mexico marks an important step in
our continued international growth,” said NFL Commissioner ROGER GOODELL. “We have a
tremendous, passionate fan base in Mexico and we know the atmosphere on game
day will be outstanding.”
The NFL played
its first international regular-season game on October 2, 2005 when a crowd of
103,467 saw the Arizona Cardinals defeat the San Francisco 49ers 31-14 in
“Mexico is honored to be selected by the
NFL to host a regular season game, “ said Mexico’s Minister of Tourism, ENRIQUE DE LA MADRID CORDERO. “Our
country has been host to numerous high-profile international events including
Formula One and we look forward to leveraging the popularity of the NFL in
the US and international markets to showcase Mexico’s incredible tourism
is excited to confirm that a regular season NFL match will return to Estadio
Azteca in 2016, and continue the tradition of hosting the NFL in Mexico,” said Vice
President of Televisa Deportes, YON DE
LUISA. “We look forward to celebrate Estadio Azteca’s 50th Anniversary
along with Mexico´s increasing and passionate NFL fans.”
“The Raiders are honored to once again represent the National Football League
in its International Series,” said Raiders Owner MARK DAVIS. “The Raiders are truly a global brand and we look
forward to visiting the loyal and passionate members of the Raider Nation in
excited the Houston Texans can represent the NFL on an international stage for
the first time on Monday Night Football this fall,” said Texans Owner ROBERT C. MCNAIR. “This is a great opportunity to grow our
brand on a global scale and we are looking forward to playing in front of a
passionate crowd at historic Azteca Stadium.”NFL owners
approved a resolution in 2015 to extend the ability to play international
regular-season games through 2025 and enable the league to play games in
countries other than the United Kingdom.
The success of the International Series in the UK has helped more than
double the Sunday television viewership of NFL games there with the Super Bowl
audience increasing more than 75 percent.
The league also has developed new and stronger business partnerships
and, according to internal research, has a UK fan base of more than 13 million.
The decision to
next move the International Series to Mexico was based upon several factors,
including general fan interest, current NFL visibility through existing media
agreements, the size and value of the overall sports and entertainment market there
and the potential to build year-round marketing, sponsorship and fan
The passion of the Mexican fans is consistent
with the burgeoning US Hispanic fan base.
According to the Nielsen Company, average viewership for regular-season
NFL games among Hispanics has risen 28 percent in the past five years alone,
and the addition of a regular-season game in Mexico will help to unite this
extraordinary audience of NFL fans.