Fans can join NFL Network in supporting St. Jude Children's Research Hospital® as part of its collaboration with NFL PLAY 60 by submitting & sharing a video of themselves running the '40-Yard Dash'
The 2017 NFL Scouting Combine is fast approaching, and fans are once again gearing up to watch some of the top prospects showcase their athletic skills in front of scouts, GM's and coaches exclusively on NFL Network. Through the years 'Run Rich Run' has become an annual tradition at the NFL Scouting Combine and Rich Eisen, host of The Rich Eisen Show on AT&T AUDIENCE Network, has been the driving force behind the initiative. He will once again don a pair of Under Armour cleats, along with a suit and tie, and run the 40-yard dash.
At the close of the 2017 NFL Scouting Combine, Eisen will run the 40 for the 13th time, and like last year 'Run Rich Run' will benefit the NFL PLAY 60 relationship with St. Jude Children's Research Hospital®, which is leading the way the world understands, treats and defeats childhood cancer and other life-threatening illnesses. Since 2012, NFL PLAY 60 has been the 'Official Champion of Play' at St. Jude, helping to give all kids the chance to play.
"We are incredibly grateful for the NFL PLAY 60 partnership and Rich Eisen for the continued support of our lifesaving work and commitment to raising awareness and funds for St. Jude Children's Research Hospital," said Richard Shadyac Jr., President and CEO of ALSAC, the fundraising and awareness organization for St. Jude Children's Research Hospital. "The NFL PLAY 60 collaboration shines a positive light on our Child Life program, and Eisen's broadcasting influence, passionate voice and commitment to the St. Jude kids during the 'Run Rich Run' campaign contributes to the success of our mission of finding cures for children fighting cancer and other life-threatening diseases."
"I'm touched and honored by the chance to do anything on behalf of St. Jude and the terrific partners of 'Run Rich Run' who support it. I want to thank everyone in advance of those who will send in a video and take part to save the lives of children who need the help," Rich Eisen said. "If only any of that could make me run faster."
Fans can show their support, while demonstrating their own athleticism by submitting videos of themselves running the 40-yard dash. NFL Network will donate $1 for every use of the hashtags #RunRichRun and #StJude, with a maximum donation of $25,000. Along with their submissions, fans are encouraged to donate money to help support the lifesaving mission and ensure families never receive a bill from St. Jude for treatment, travel, housing or food – because all a family should worry about is helping their child live.
To kick off 'Run Rich Run' fundraising, Courtyard Marriott, Under Armour and AT&T AUDIENCE Network, now part of the AT&T family, have also pledged $25,000 to help support play therapy at St. Jude Children's Research Hospital. As the Official Champion of Play at St. Jude, NFL PLAY 60 has pledged to support the needs of its Child Life program, which helps children cope with the stress of their illness through therapeutic play and other activities, promoting development, self-expression and peer interaction among other benefits. Child Life is an integral part of the medical team at St. Jude and is visible in every clinical arena from patient care to program development.
To submit videos running the 40 and to support NFL PLAY 60's collaboration along with St. Jude Children's Research Hospital, fans can visit: NFL.com/RunRichRun.
Fans can also submit 'Run Rich Run' videos via YouTube, Twitter and Instagram using the following hashtags: #RunRichRun #StJude.
This year, 4-time Olympic Gold Medalist and former 200-meter world record holder Michael Johnson will train Eisen for his 40-yard dash immediately following his appearance on The Rich Eisen Show this Friday. Highlights and clips of their training will air on The Rich Eisen Show next week as well as during NFL Network's coverage of the 2017 NFL Scouting Combine.
Last year, Eisen set a personal best with a 5.94 second 40-yard dash time. All of Eisen's 40-yard dash times are provided below:
The 2017 NFL Scouting Combine will air exclusively on NFL Network March 3-6.
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ABOUT ST. JUDE CHILDREN'S RESEARCH HOSPITAL®
St. Jude Children's Research Hospital is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. It is the only National Cancer Institute-designated Comprehensive Cancer Center devoted solely to children. Treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20 percent to 80 percent since the hospital opened more than 50 years ago. St. Jude is working to drive the overall survival rate for childhood cancer to 90 percent, and we won't stop until no child dies from cancer. St. Jude freely shares the discoveries it makes, and every child saved at St. Jude means doctors and scientists worldwide can use that knowledge to save thousands more children. Families never receive a bill from St. Jude for treatment, travel, housing or food – because all a family should worry about is helping their child live. Join the St. Jude mission by visiting stjude.org, liking St. Jude on Facebook (facebook.com/stjude) and following us on Twitter (@stjude).
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