NFL to Make Financial Donation for Each Point Scored During Salute to Service Games
2012 NFL-Tillman Military Scholar Announced
The National Football League will continue its long history of honoring veterans and active duty members of the military with its annual Salute to Service campaign. For every point scored during the NFL’s 32 designated Salute to Service games, the league will donate $100 to each of its three core, military non-profit partners – Pat Tillman Foundation, USO and the Wounded Warrior Project® (WWP).
The Salute to Service campaign, which began during last night’s Chiefs-Chargers game on NFL Network, is designed to unify and elevate the extensive military appreciation work of the NFL and its clubs. Throughout November, teams will designate one home game to honor the military. During these games, teams will display a number of Salute to Service-branded elements in stadiums, with the majority in and around the end zone in order to highlight the league’s new donation program tied to scoring. Branded elements include goal post wraps, pylons with camouflage ribbon decals, wall banners and the words Salute to Service written in the back of the end zone.
Additional on field elements featuring camouflage include ribbon lapel pins, Gatorade towels, Nike and Under Armour gloves for players, captain’s patches and camouflage ribbon footballs used during every play. Game used items will be collected following Salute to Service games and auctioned on NFL Auction (nfl.com/auction), with 100% of net proceeds donated to the league’s three core military non profit partners.
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