NFL.com is launching the first-ever NFL Fan Rewards program, giving fans a chance to redeem prizes as a result of their activity on NFL.com.
Fans earn virtual coins by taking specific actions or completing specific tasks on NFL.com which can be redeemed for prizes in the NFL.com Rewards store. Fans may earn coins by visiting NFL.com, reading & commenting on articles, watching videos and engaging with NFL.com in their normal way. Fans also may participate in predetermined Drives, in which users are guided through the steps that are needed to complete actions including visiting a series of pages or content related to a specific topic; registering on NFL.com; voting on the Pro Bowl ballot, or signing up for NFL.com Fantasy Football.
The virtual coins earned can be redeemed in the NFL.com Rewards store for prizes, including:
- The opportunity to participate in a sweepstakes to attend NFL events including the Pro Bowl, Super Bowl, NFL Draft and International Series games.
- Discounts on NFLShop.com.
- Discounts on Preseason Live, a subscription product on NFL.com that enables fans in the United States to watch live and on-demand NFL Preseason out-of-market games.
- NFL merchandise.
In addition to coins, fans are eligible to earn a variety of badges and see how they stack up against other fans on leader boards.
Fans may visit www.nfl.com/rewards for more information.